Why create an Outreach Marketing Campaign?

Below are some of the reasons for maintaining a regular proactive marketing campaign outreach program:

• Recruitment

To assist with growth rates and success, Villages should try to constantly recruit new members, new volunteers, and new donors. A way to do this is by creating email campaigns that inform prospects about what your Organization/Village has been up to and why they should be involved. 

• Information: 

Keep Members, Volunteers, and e-newsletter subscribers informed about your Villages Events, Fundraisers and Major Announcements. This keeps everyone feeling engaged and helps build a sense of trust within your Village/Organization.

• Maintenance: 

Keep your customer base interested in your Organizations through your Village’s Newsletters, Facebook announcements, and dynamic calendar of Events. This reassures your current members that your Village is staying active, informed and up to date with the latest trends, expanding their impact and service.

Check out this training video: https://support.helpfulvillage.com/hc/en-us/articles/1500002573781-VIDEO-How-to-edit-your-marketing-email-template-Create-Newsletter