Getting the word out about your Village is essential for its success and survival. All Villages should run effective outreach marketing campaigns targeting specific groups.
Helpful Village (HV) allows you to synchronize your different HV Mailing Lists, Groups and Tags with Mailchimp so that when the status of a person changes on your HV system, it automatically reflects on your corresponding Mailchimp Mailing Lists. This is a very powerful feature that saves you tremendous amounts of time as you no longer have to manually update your Mailchimp Mailing Lists. Instead you can focus all your time and energy on creating an impactful and effective marketing campaign to grow an outreach for your Village or Organization.
MailChimp offers a variety of tools that will make your life and Marketing Campaigns easier. Some of these tools include interactive reports about each campaign, open rates, click rates, subscribers with the most opens, any bounced emails, and anyone who has unsubscribed.
Mailchimp offers a free package for small volumes of emails and will ask you to pay more once your volume of emails grow. Please start with their free package, and you will have the possibility to upgrade later. Here is the Mailchimp pricing page:
https://mailchimp.com/pricing/marketing/
Connecting Helpful Village with your Mailchimp account is free.
Please follow this instructions to set up your Mailchimp account and connect it with HV:
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