We recommend you purchase a domain name for your Village.
It makes your Village look more professional and it will be helpful to send email blasts more effectively. Purchasing a domain name is quite inexpensive: $10 to $20 per year.
In order to attract new members, it is important to appear high on Google for the keywords your future members will use when searching an organization like yours. Therefore having those key words in your domain name helps.
When people will search: “Is there a Village in Sausalito California?”
You will have pretty good chances to rank high in Google search results if you get a domain name called
sausalitovillage.org, that contains the words 'Village' and 'Sausalito' that your future members are likely to use in their search queries.
Helpful Village uses SEO (Search Engine Optimization) techniques to rank high in Google search results. If you look at the Sausalito Village search results I just ran a few minutes ago, our customer Sausalito Village is ranking at the very top of Google Search results!!!
One more tip, we recommend you purchase a domain name ending in .org (rather than .com), because most non-profits use .org domains (while commercial companies tend to use .com more) and it can build trust among your members and potential donors if you display in your domain name that you are a non-profit organization.
Once you have your domain, HV will be able to use your domain name to display your homepage like we do for our friends in Sausalito Village:
Here are a few places where you can purchase your domain name:
You can choose whatever domain registrar you want. They both offer similar prices and functionality. But be careful because in addition to selling you a domain name, they tend to try selling you things you don't need. We recommend you buy the domain name and nothing else at this point.
We prefer if you buy your domain name yourself (it's your brand and it's better if you own it), but if you feel this is too techy and you are uncomfortable doing this, our team can purchase your domain name for a small additional fee.
After purchasing a domain name there will be a couple of steps in order to get it connected with your site! Please read the article how to configure your domain name.
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